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Run six miles for charity and get a free bottle of beer

PUBLISHED: 11:00 09 October 2009 | UPDATED: 08:40 01 August 2010

The Adnams Southwold 10k run starts at the Harbour Inn

The Adnams Southwold 10k run starts at the Harbour Inn

Victoria Nicholls

Race organisers are calling for a big turnout from runners across Norfolk and Suffolk to support the first 10k event to be held in the seaside town of Southwold.

Race organisers are calling for a big turnout from runners across Norfolk and Suffolk to support the first 10k event to be held in the seaside town of Southwold.

The Adnams Southwold 10k run, which will be held on November 22, is the major event being organised by the brewers in a bid to raise £10,000 for The Prince's Trust.

Emma Hibbert, head of corporate affairs for Adnams, said the popular coastal town was the ideal venue for a race, offering participants stunning scenery and fresh sea air.

“We had the idea it would be great to have a 10k there as there isn't one in Southwold,” she said. “We thought the idea of running around Southwold would be really attractive to people - it's a really beautiful route.”

The course, which is largely flat, begins at the Harbour Inn and heads towards the town, giving runners views of the town's landmark lighthouse, before taking them through the back streets of Southwold and past the Common - totalling 6.2 miles.

She said the race, which offers prizes to the top individuals and teams, was aimed both at serious athletes and first timers.

Ms Hibbert added athletes would be able to sign up on the day if there were any places left, but that with numbers capped at 300, runners would be advised to get their entries in as soon as possible.

“They are coming in thick and fast as we have got word out to a few clubs and sports shops and people have found out through word of mouth,” she said. “We hope to get a good local turnout. Hopefully this is going to be the first of many years to come.”

All adult runners to complete the course, which ends at near the Red Lion pub, will be given a free bottle of Adnams beer in return for their efforts, and a prize is also up for grabs for the fastest unattached runner from the Southwold, Wangford and Reydon area.

Adnams has pledged to raise the money for the Prince's Trust Million Makers challenge - a competition that challenges teams of employees to raise £1m for the charity, by turning a £1,500 investment into a profit of £10,000.

The Trust helps young people develop the skills and confidence needed to progress into work, education or training.

Anyone wanting to enter the race can visit www.adnams.10k.co.uk, or call 01502 727200 for a form.

Registration will be at Southwold Pavilion (on the Common) at 10.30-11.45am, with the race starting at the nearby Harbour Inn at noon.

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