Schoolchildren from the Beccles area will be marking World Book Day with a visit from 'shell-ebrity' tortoise Albert and friends the messy Yeti and a flea called Hugg ‘n’ Bugg.

Albert has proved a big hit on social media and is also the inspiration for a series of picture books by former journalist turned television writer and producer Ian Brown.

He is more than 80 years old and has been a pet in Mr Brown's family for more than 50 years.

Mr Brown will be reading from his books, telling tales of Albert, and there will be some surprise giveaways too.

His credits include The South Bank Show, This Is Your Life and Top Gear.

He has written or produced for the likes of Pierce Brosnan, Michael Caine, Trevor McDonald, The Simpsons, Martin Kemp, Jamie Oliver, John Barnes, and Ross Kemp.

Beccles & Bungay Journal: Albert the tortoise book seriesAlbert the tortoise book series

Mr Brown, who is based in East London, said: “It is very exciting to be coming to the school. I can’t wait to share tales of real Albert and the picture books with the children – and grown-ups.”

With his own pages on Facebook, Twitter, Tiktok and a website, Albert has gathered thousands of fans around the world since the release of the first book, Albert Upside Down, illustrated by Eoin Clarke.

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Now there are four books in the series with Albert and the Wind, Albert Supersize and new book Albert in the Air all following.

Albert is not only a hit with young readers, but he’s also taking the celebrity world by storm too.

His fans include Jeremy Clarkson.

Mr Brown will be visiting Ilketshall St Lawrence Primary School, Hogg Lane on February 27 in events tied to World Book Day on March 2.

Beccles & Bungay Journal: Hugg 'n' Bugg talesHugg 'n' Bugg tales (Image: Newsquest)