Two best friends in business together say life on the high street "is not all doom and gloom" as their shop continues to bloom, despite the cost of living crisis.

Jo Hiller and Emma Beese have been best friends for 25 years and have found themselves in business together running a booming preloved shop.

The pair first opened Interiors@11 in the former Lloyds bank on the Bungay Buttercross in July 2021.

And in February this year they relocated into a larger two-floored boutique on Earsham Street.

Beccles & Bungay Journal: Jo Hiller (left) and Emma Beese outside their old shop on the buttercross, the pair have been best friends for 25 yearsJo Hiller (left) and Emma Beese outside their old shop on the buttercross, the pair have been best friends for 25 years (Image: Submitted)

Jo said: "During the pandemic, we noticed people were claiming unwanted things while many people were using the time to clear out their homes.

"Between us, we decided this could be an opportunity for us to open a shop, take a risk, and try and make a go of it.

"We first opened 18 months ago, having taken a punt on a short-term lease, and were just amazed at how things took off."

Beccles & Bungay Journal: Interior shot of the Jo and Emma's newly opened shop on Earsham StreetInterior shot of the Jo and Emma's newly opened shop on Earsham Street (Image: Submitted)

The shop sells products ranging from unique, luxury, ethically sourced or recycled, high-end pieces to quirky pre-loved gems.

While also providing talented people with a place to sell their craft and showcase their products on the "thriving" Earsham Street.

"In our new location on Earsham Street, we have so many thriving independent businesses it is just marvellous.

"Earsham Street was highlighted in the Sunday Times as one of the best streets of independent shops in the UK, and it is an honour, just wonderful, to be among it," Jo said.

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Beccles & Bungay Journal: The shop on Earsham Street sells an array of pillow, cushions and various throws and blanketsThe shop on Earsham Street sells an array of pillow, cushions and various throws and blankets (Image: Submitted)

Emma and Jo both once taught together at Lowestoft College for many years before going their separate ways.

"We are a really good team, I hope that Emma would agree, but I really love working with Emma.

"There has been so much wonderful feedback, while many shops are struggling, it is not all doom and gloom.

"Please come along, we sell something for everyone," Jo said.

Beccles & Bungay Journal: The shop sells products ranging from unique, luxury, ethically sourced or recycled, high-end pieces to quirky pre-loved gems.The shop sells products ranging from unique, luxury, ethically sourced or recycled, high-end pieces to quirky pre-loved gems. (Image: Submitted)

Beccles & Bungay Journal: The business owners say there is something for everyone in their shopThe business owners say there is something for everyone in their shop (Image: Submitted)